This Italian company is specialized in canned fish like tuna, salmon, and mackerel. Why are we so proud of them? Because their products are fresh and delicious, are sustainable and “Friend of the Sea” certified.
Since 1980, best fishing practices
We are incredibly proud to welcome into the Magnifico family this company that has made sustainability its hallmark. ASdoMAR pays obsessive attention to the impact of its products on the environment. This producer was established in the 1980s in Olbia, in the spectacular Sardinia island. With an artisanal approach, ASdoMAR produces its canned fish respecting the best fishing practices. For example, their staple Yellowfin tuna is fished, processed, and packed on the same day! Their new plant in Olbia is the most modern in Europe, and it guarantees a future to the tuna processing tradition in Sardinia.
Sustainable fishing
ASdoMAR is very rigorous when it comes to the impact of its products on the environment. They only use “Friend of the Sea” certified fish by the World Sustainability Organization, certificating seafood from sustainable fisheries and sustainable aquaculture. As the CEO Giovanni Battista Valsecchi says, “We believe that the most important challenge for canned fish producers is the capacity to carry out their business while ensuring continuity of the species that they market and of the habitat, respecting and preserving the marine ecosystem.”
Delicious products, socially responsible
The management system and the labor – also – are essential to the company. “Our ethical-social performance and that of all of our suppliers and collaborators is very important to us” they proudly state. This is why they concentrate the entire tuna production cycle in Italy and the mackerel in Portugal to trigger a virtuous cycle in support of the local economy. ASdoMAR is also environmental-friendly. Another incredible success is the processing scrap reduced to zero, because it is transformed into fish flour used for animal husbandry and pet food.
